Job Title:  Specialist, Marketing & Social, WWTV Marketing

Department:  Marketing & Publicity
Location: 

Santa Monica, CA, US, 90404

Summary of Position

This position will work closely with the Executive Director, Worldwide Television Marketing to support the studio’s brand representation and series campaigns on social media, along with assisting with b2b marketing support for the International and Domestic Sales teams and TV development group. This role requires a highly organized team player, with a strong attention to detail, creative eye, and a passion for connecting with entertainment fans in the social space. The individual must thrive in a fast-moving environment and display strong multi-tasking, communication, and project management skills.

Responsibilities

  • Roll your sleeves up and get your hands dirty every day (this is first on the list for a reason)
  • Build solid relationships and communication lines with internal Lionsgate divisions, including the TV Development, Motion Picture, Music, PR, Creative, Business & Legal Affairs, and Events teams
  • Assist in research and drafting copy for sales materials and presentation decks
  • Organize and coordinate asset sharing with agencies and partners, including photo and clip sourcing 
  • Create and maintain essential tracking, summaries, and recaps to support creation of sales marketing materials, social calendars, and cross-promotion efforts
  • Collaborate with internal teams and agencies to ideate and create compelling, innovative social first ideas that drive engagement, awareness, and brand affinity, including talent asks
  • Conduct research, monitor mentions and identify social buzz to contribute ideas of ways to join trending topics across social platforms
  • Support members of the WWTV Marketing team on special projects including and not limited to copywriting, editing, tracking and events.
  • Other responsibilities, as required

Qualifications and Skills

  • This position requires a proactive and entertainment savvy individual with their finger on the pulse of social trends across Twitter, Instagram, Tik Tok and more.
  • Minimum 2-3 years of relevant industry experience working in social media, digital marketing, or marketing  
  • Strong writing skills, with a clear understanding of the difference between consumer and b2b communications
  • Ability to effectively handle multiple competing priorities with obsessive attention to detail and to interact with diverse groups
  • Working experience with Adobe Photoshop preferred, experience with Final Cut Pro or other video editing programs a plus
  • College degree required

About the Company

Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.

Business Unit Overview

Lionsgate Television
Lionsgate Television is one of the foremost third-party suppliers of premium scripted series to streaming, broadcast and cable platforms alike while also serving as a prolific supplier of premium content to Starz. Drawing upon its production partnerships with many of the top content creators, it supplies dozens of scripted series to more than 20 different network partners. With a reputation for creating “brand-defining” shows for a diverse range of platforms, Lionsgate Television has produced and distributed the iconic long-running series Mad Men, one of the most acclaimed shows in television history, the ground-breaking Orange is the New Black, Weeds, Nurse Jackie, Nashville, Dear White People and many others while continuing to develop strong slates of acclaimed new series. Lionsgate also operates a robust in-house unscripted television business partnering with a diverse array of linear and streaming platforms. Lionsgate television series have garnered 238 Emmy® nominations, 38 Emmys®, 66 Golden Globe® nominations and nine Golden Globe® wins.
 
The Lionsgate Television Group collaborates closely with the Company’s other television businesses, including Debmar-Mercury, a leading producer and syndicator of evergreen game and talk shows, Pilgrim Media, one of the top producers of unscripted series, and 3 Arts Entertainment, a leading talent management and production company that has become a major television production partner and a source of top talent for all of the Company’s businesses. The Lionsgate Worldwide Television Distribution Group licenses the Company’s feature film and television slates, 17,000-title film and television library, one of the largest in the world, and Starz’s original programming slate to nearly every major OTT and linear platform through a global network of deep customer relationships. 

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.


Nearest Major Market: Los Angeles