Job Title:  Manager, Global Marketing Strategy

Department:  Marketing & Publicity
Location: 

Santa Monica, CA, US, 90404

Summary of Position

Lionsgate is looking for a Manager, Global Marketing Strategy who will directly report to the Executive Director, Global Marketing Strategy. The ideal candidate possesses excellent communication skills and a strong foundation in domestic and/or international film marketing. Candidates should have an understanding of marketing language/terms, and an eager demeanor with semi-flexible work hours, as this role sometimes requires commitment beyond the regular 9-5 given nature of the work.

Responsibilities

  • Work with Strategy team as well as Research & Analytics team to compose global marketing campaign strategies for a wide variety of titles across varying distribution models
  • Manage communication of marketing strategy and material debuts between internal teams, international distributors, as well as executives and filmmakers as needed
  • Communicate with creative and digital teams on timing and status of all marketing materials  
  • Maintain strong, communicative relationships with international distributors to ensure execution of distributor requests, campaign, and asset needs are met for Lionsgate and third-party titles
  • Work closely with Marketing Operations team on localizing & distributing assets for successful worldwide debuts
  • Collect and track local titles, marketing material release status, and feedback from international distributors 
  • Service all marketing assets (trailers, clips, TV spots, featurettes, social assets, posters, outdoor, home entertainment assets) to international distributors 
  • Collaborate with Marketing Operations, Creative, and Publicity teams to streamline internal processes
  • Prepare for annual film markets and sales initiatives by assisting in development of sales materials, creating timelines and contributing to strategy decks 
  • Manages asset requests and deliveries with Coordinator, including but not limited to Campaign Briefs, Marketing Playbooks, Trailer Debuts, Sales Decks, etc. and routes to Team Lead for further collaboration
  • Assist in development of internal and external marketing decks, and in presentation of them as needed

Qualifications and Skills

  • 2 – 3 years of relevant experience in marketing and comprehensive understanding of executing marketing campaigns
  • Outstanding communication skills and ability to partner with multiple teams 
  • Superb work ethic, organizational skills, patience, and positive can-do attitude 
  • Solid knowledge of Microsoft and Abode suites, as well as experience with workflow platforms such as MS Teams and Monday.com

About the Company

Lionsgate (NYSE: LGF.A, LGF.B) encompasses world-class motion picture and television studio operations aligned with the STARZ premium global subscription platform to bring a unique and varied portfolio of entertainment to consumers around the world. The Company’s film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and a valuable collection of iconic film and television franchises. A digital age company driven by its entrepreneurial culture and commitment to innovation, the Lionsgate brand is synonymous with bold, original, relatable entertainment for audiences worldwide.

Business Unit Overview

Motion Picture Group
Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award® nominations and 32 Oscar® wins.
 
In addition to its mainstream commercial releases, Lionsgate’s Motion Picture Group includes specialty film distributor Roadside Attractions, an industry leader in award-winning prestige movies, Pantelion Films, the U.S. market leader in Spanish-language releases, a top film production and distribution brand in the UK, and multiplatform distributor Grindstone Entertainment.

Our Benefits

  • Full Coverage – Medical, Vision, and Dental
  • Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
  • 401(k) company matching
  • Tuition Reimbursement (up to graduate degree)

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.  


Nearest Major Market: Los Angeles